Using Buffer to Share Your Content on Instagram, TikTok, X and More

Buffer is a scheduling tool that connects to many social networks at once, including Instagram, TikTok, Facebook, X, YouTube, LinkedIn, Threads, Pinterest, Bluesky, Mastodon and Google Business. Once your accounts are connected to Buffer, any tool that talks to Buffer can publish to them.

Why use Buffer as the bridge

• One login for many networks. You connect each social account to Buffer once instead of to every tool you use.
• Free accounts work. You don't need a paid Buffer plan to get started, and you can connect several Buffer accounts if you manage many profiles.
• You stay in control. Posts appear in your own Buffer account, and you can disconnect at any time.

Things to keep in mind per network

• Instagram and TikTok are visual. Posts with an image or video perform best, and TikTok slideshows posted through Buffer don't include music.
• X, Threads and Bluesky favour short text. A tight first line matters more than length.
• LinkedIn and Google Business suit a more formal tone, so pick a post style that matches.
• Large videos may be posted as a link instead of an upload, depending on size limits.

Putting it on autopilot

Synn Media can feed your Buffer-connected accounts automatically. Connect Buffer on the order page, choose which accounts to post to, then pick your sources, filters and style. New content is formatted and sent to Buffer, which publishes it to your networks.

Connect Buffer on the order page and send a test post (RM0.10, covered by your RM1.00 welcome credit) to check the result before you subscribe.